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Transnational Audiences

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eBook details

  • Title: Transnational Audiences
  • Author : Adrian Athique
  • Release Date : January 07, 2016
  • Genre: Social Science,Books,Nonfiction,
  • Pages : * pages
  • Size : 1125 KB

Description

In an interactive and densely connected world, transnational communication has become a central feature of everyday life. Taking account of a variety of media formats and different regions of the world, Adrian Athique provides a much-needed critical exploration of conceptual approaches to media reception on a global scale.

Engaging both the historical foundations and contemporary concerns of audience research, Athique prompts us to reconsider our contemporary media experience within a transnational frame. In the process, he provides valuable insights on culture and belonging, power and imagination.

Beautifully written and strongly argued, Transnational Audiences: Media Reception on a Global Scale will be essential reading for students and teachers of global media, culture and communications.


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